08:33am Saturday 06 June 2020

Which Wag Has The Winning Grin?

The X–Factor judge and pop star was strides ahead of the other WAGs with her beaming smile winning her over 70 percent of the votes.

The survey, conducted for National Smile Month by the British Dental Health Foundation and power–toothbrush maker Oral–B, asked over 1,000 people to vote for the WAG with the best smile and one with the worst.

L.A. based fashion designer Victoria Beckham’s pout proved to be the least popular of the WAGs, followed by new–mum Colleen Rooney.

The WAGs are among many celebrities having cosmetic work done to improve their smile. Popular treatments include teeth whitening, veneer work and treatments to straighten the teeth.

The Foundation emphasises that due to developments in oral health–care, there may be less need for cosmetic dental surgery. To keep your smile looking its best, the Foundation recommends brushing teeth twice a day with fluoride toothpaste, visiting your dentist regularly and cutting down on the frequency of sugary foods and drinks.

Chief Executive of the Foundation, Dr Nigel Carter said: “Some people may suffer from a lack of confidence, either socially or professionally, if they’re unhappy with their appearance. In these cases cosmetic dentistry is a good option.

“Tooth whitening is a relatively cheap and simple procedure, and if the shade is chosen correctly, the results can look very natural and significantly improve a person’s appearance.”

With more and more stars opting for cosmetic surgery to perfect their smile, the Foundation urges members of the public to search for reputable dentists to perform the work rather than using a ‘do–it–yourself’ kit.

Dr Carter said: “If you are interested in having your teeth whitened, then speak to your dentist. Most over the counter kits currently available in the UK contain too little bleach to be effective.

“Stronger home whitening kits are available on the Internet, but these should only be used once every 8–12 months at the most and there have been cases of people becoming ‘bleaching junkies’, using them frequently and ending up with unnaturally white teeth and brittle enamel.

“The Foundation recommends that any tooth whitening treatment should be carried out professionally by a dentist.”

Straightening of the teeth is also a popular phenomenon among celebrity circles, with both Cameron Diaz and Tom Cruise opting for treatments to improve the appearance of their smiles.

It is not only the look of a person’s smile which can benefit from this type of treatment, the long–term health of the teeth, gums and jaw joints can be improved as the biting pressure is spread evenly over all the teeth.

Dr Carter said: “Orthodontic work of this kind is best carried out in children, but is becoming increasingly popular with adults. The first thing to do is visit your dentist and get his or her advice. Your dentist will know what kind of treatment you need, and can help you make the necessary arrangements.

Dr Carter added: “Lingual braces and invisible braces are becoming more popular now, as they allow people to be discreet about their treatment. The wires are hidden behind the teeth so they are nearly invisible with lingual braces and invisible systems fit over the teeth like clear mouth guards. This means that no one need know you are straightening your teeth.”

If you’re concerned about the state of your smile, then contact the National Dental Helpline on 0845 063 1188, alternatively you can visit the Foundation’s website at www.dentalhealth.org


Editor’s Notes

For further information please contact the Foundation’s Press Office on [email protected] or 01788 539799.

The British Dental Health Foundation is the UK’s leading oral health charity, with a 30–year track record of providing public information and influencing government policy. It maintains a free consumer advice service, an impartial and objective product accreditation scheme, publishes and distributes a wide range of literature for the profession and consumers, and runs National Smile Month each May, to promote greater awareness of the benefits of better oral health.

The Dental Helpline, which offers free impartial advice to consumers, can be contacted on 0845 063 1188 between 9am and 5pm, Monday to Friday.

Alternatively, they can be contacted by email on [email protected]

A series of free ‘Tell Me About…’ leaflets covering topics such as caring for my teeth, finding a dentist and diet are also available.

National Smile Month (May 16 – June 16) is supported by three giants of oral health–care Oral–B, Wrigley’s Orbit Complete and Listerine.

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